Gledeknowe
Brief
Gledeknowe Guest House in Innerleithen was looking for a refreshed brand and website that appealed to outdoor enthusiasts. The new identity should showcase the guest house’s warm, welcoming charm while highlighting local adventure opportunities like hiking, cycling, and nature exploration, creating an engaging and easy-to-navigate online experience that inspires visitors to stay.
Deliverables
A new visual identity featuring a hawk motif merged with abstract lines to represent the contours of the landscape and local trails, applied consistently across the website and marketing collateral. The project also includes professional photography to showcase the guest house, surrounding scenery, and outdoor activities, creating a cohesive and engaging brand experience for visitors.
